CINTAMANI OUTDOOR
2008-09, I worked with Icelandic outdoor/fashion company, Cintamani. Besides being a technical brand, Cintamani was a well established fashion brand which was achieved by cool designs, fitted shapes, using famous influensers and making marketing material with a unique picture style and tone of voice. These were the golden years for Cintamani. - Everywhere in Iceland, you would see the iconic fireball logo on peoples sleeve.
I made all graphic design, marketing material, photos and was a part of the product design team.
Immersive full-page adverts and banners distinguished by a unique visual style that became the cornerstone of brand recognition. The strikingly dramatic aesthetic commanded attention, leaving a lasting impression that transcended the need for a logo. The distinct feel of these advertisements became synonymous with their origin, making them instantly recognizable
Limited edition collection made in cooperation with Icelandic designer Katrin Olina
Designing the new flagship store in the main shopping street, Laugavegur in Reykjavik
Booth design at the ISPO (International Sporting Goods Trade Show) show, a prominent trade fair in the sports industry. It takes place annually in Munich. ISPO is the largest trade show for sports business professionals, including manufacturers, retailers, and other stakeholders.
Sample pages from news paper insert brochure